Wednesday, July 29, 2009

Review: Maybelline Pulse Perfection Mascara

I received samples of Maybelline's new vibrating mascara for me and my friends to try, and I wanted to share my thoughts with readers - although, at this point, there are hundreds of reviews and youtube videos on this product already, so I'll keep this short-ish.

Maybelline's Pulse Perfection Vibrating Mascara retails for $18.99 (CDN). As far as drugstore mascaras go, it's definitely on the higher end of the price spectrum - I've seen it on sale for about $15 (edit: $11.99). Overall, I'd say that the quality meets the price, especially when you compare the price of it's higher-end inspiration: 'Oscillation' by Lancome at $34 (US).

The wand is plastic (not bristles) with little teeth - similar to the pricey inspiration mascara by Lancome. The mascara sits in the wells between the teeth and coats each lash quite thickly - the vibration action from the motorized wand is supposed to evenly distribute the mascara as you brush through your lashes. The vibration action only works when you press the button located on the applicator. In theory, it can be used like a normal non-buzzy mascara if you don't press the button...but with a $20 price tag.

Does it work?
Yes! This mascara makes lashes dark, long, and volumnized depending on how much product you apply and how well you work it into your lashes. I'd say that one coat (using the vibration) creates long, dark, natural looking lashes. A few more passes through with the wand creates more dramatic lashes. The button however, takes some concentration to hold down while sweeping through lashes - ideal if you're looking for ways to incorporate physio into your daily routine..ha

Do I recommend it?
Maybe! I think this mascara is great for makeup users who are bored with their current mascara and are looking for a change in their mundane morning routine. It's definitely for the mascara-enthusiasts who have hand-eye coordination. I think this product would really suit those who have a hard time getting mascara to cover the base of their lashes especially for blondes and redheads with light eyelashes. The vibration action coats every angle of the individual lash, instead of just coating the side you apply it as with normal mascaras.

I think that Maybelline may have made an oversight with their pricing, as drugstore shoppers generally expect drugstore prices. The fact that you can find this mascara on sale already for $3 less implies that people just aren't buying it, despite it being a decent product.

Overall, I'd say that if you can find it on sale and you're looking for something new or you're fair and have difficulty coating your lashes, then this product is definitely worth trying. It worked well for me and was hilarious to use (or bizarre, whichever way you look at it). It takes a couple of uses to get used to the cumbersome button and buzzing action, but the results are consistently good.

**If any of my friends who received a free sample from me have used it and feel like sharing their experiences, then post a comment a below!

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